Your CE hours and renewal date. Your website and your listing. Your brand, your writing voice, and everything you've drafted. It stays put and adds up, so you stop starting from scratch. Built for massage therapists and bodyworkers, by one of us.
My name is Nick Peterka. I am a massage therapist. And I believe the people who do this work deserve better than what they currently have.
This world is full of massage therapists and bodyworkers who have dedicated their lives to the care of other human beings through touch — sports massage, Thai, ashiatsu, craniosacral, structural integration, lomi lomi, prenatal, oncology, every lineage of hands-on work.
Most of this gets more useful the longer you use it. Your hours, your voice, your site, your listing. That's the point.
01
CE Tracker
Set your state's renewal rules once. Log each course, attach the certificate, and watch the countdown to your renewal date. No more digging through your inbox the week it's due.
Members→
02
Your voice, on file
Paste in a few things you've written. The Studio learns how you sound, then drafts posts, promo emails, and scripts that read like you wrote them. Everything you make is saved to your Library, next to your brand kit.
Members→
03
Your web presence
A real website, a link-in-bio page with your services and booking link, and a verified pin in the directory. The directory is still small, which makes now the time to claim your spot.
Members→
04
Pulse
A quick log of what you did for your practice this week, plus a short weekly check-in. Over time it shows you what's working and suggests one next step. Good on its own, better alongside a coach.
Members→
05
Community + Mentors
A private room for people who do this work, and Mentor Match for finding a coach who knows the trade. Both are early, and founding members get to shape them.
Early→
06
News & Podcast
Kneady News is one email a week with the industry news worth knowing and the links I found useful. The Kneady People Podcast is conversations with practitioners who built something.
Coming Soon→
03 / The Studio
It already knows how you sound.
Paste in a few things you've written, once. From then on the Studio drafts in your voice: short posts, promo emails, reel scripts, blog posts. Tighten it, try a different opener, or change the mood, and your version is saved to your Library.
✓Built on practitioner content, so it knows what fascia is and can talk about myofascial release without sounding like a wellness ad.
✓Learns your voice. It reads your own writing and picks up how you open, how you close, and the little habits that make it yours. You can see exactly what it heard.
✓Keeps everything. Your drafts, your brand kit, your images. It's all there next time, so you never re-explain yourself.
Not sure what's worth saying? Pick a kind of post, then a topic.
04 / Directory
Get on the map early
Every member gets a verified listing and a pin on the public map. The directory is in its early days, so there aren't many of us on it yet. That's the reason to get on now: a listing on a site like this is good for your own search presence, and as the directory grows, Kneady People will promote it widely.
Mentor Match works like the Directory, but for practitioners looking for someone to learn from. Business coaches for pricing, scope, and growth. Burnout and mindset coaches. And teachers of the craft itself, like a seasoned Thai or craniosacral practitioner taking on students.
One library, two tiers. The free tools are free. The Members tier comes with a Founding Member subscription, and the library keeps growing.
21 tools · swipe through
Free
Session Timer
Track when a session was supposed to start versus when it did. Soft chimes at each segment.
Sessions never start on the scheduled minute. Enter when it was supposed to start and when it did, pick a duration, and the timer handles the rest, with a quiet chime every 15 minutes so you don't have to watch the clock.
Pick a breathing pattern. Add a sound. Breathe out.
Guided breathing (Coherent, Box, 4·7·8, and more) in a fullscreen reset, with an optional ambient sound that swells on your inhale. The audio is generated on the fly, so there's nothing to download.
Draft a warm, non-pushy testimonial ask as a text, an email, or a card.
Three drafts, as a text, an email, and a handwritten card, for asking a client to share what the session did for them. Warm without being pushy. Nothing typed here is stored.
Turn a client review into shareable square and landscape graphics.
Paste a review in word for word, add the reviewer's name, stars, and where it came from (Google, Yelp, Facebook), and you get six on-brand cards, three color themes in square and landscape, ready to download and post.
Describe the session in plain English and get a properly structured SOAP note.
Describe the session the way you'd describe it to a colleague. We restructure it into Subjective / Objective / Assessment / Plan, ready to copy into your own EMR. Nothing typed here is stored; do not include client names or identifiers.
Model a rate increase, then draft how you'd tell your clients.
Slide your current and proposed rates, see what it changes for your monthly and annual take-home, and get three drafts (in person, text, and email) for announcing the change without it feeling awkward.
A 60-second weekly check-in. Tap what you're seeing on your table, and see what the whole field is seeing.
Once a week, tap through a few quick picks: what's showing up on your table, and how your own week is going. No typing, about a minute. As more therapists check in, this becomes a live read on what the field is seeing, the “huh, everyone's got low-back this month” kind of thing. It's early days. Try the check-in now; the aggregate view starts once there are enough of us.
Type a topic. Get a 5-7-5. Download three image variants.
Type a topic (fascia, the psoas, breath, the table) or hit Random. Out comes a properly formed haiku, plus three downloadable image variants for Instagram or anywhere else.
A searchable library of massage and bodywork stickers. Download any one as a transparent PNG or copy it straight to your clipboard.
Search the set and click a sticker to download it as a transparent PNG, or copy it to your clipboard to paste into a rich-text composer like Gmail, Slack, or Notion.
Compare your take-home as W-2, 1099, or private practice.
Adjust the shared assumptions at the top, then tune each scenario to your situation. Useful for the moment you're sizing up an opening at a spa, a chair-rental offer, or your own practice. Approximations only; see the footnote.
Slide your way through the rough cost to open and run a multi-room clinic.
Napkin math for the multi-room idea before you commit to anything. Tune the startup costs, the monthly burn, and the revenue assumptions, and see the total capital to open, the break-even, and how long it takes to recoup. Its bigger sibling, the Clinic Launch add-on, builds the full plan.
A rolling calendar of post ideas you can steal, for the days you should post but have nothing.
A month of ready-to-post ideas at a glance, one per day, each a short post you can copy and use as is.
Click any day to read it. Signed-in members can reshape it into another format in the Studio.
MBLEx-style practice quizzes, for students prepping and therapists brushing up.
Original multiple-choice questions generated live across the seven MBLEx content areas, each with the reasoning behind the answer. Run a Quick 10 to warm up, drill a single content area, or, as a Member, sit the full 100-question timed mock. It's a study aid. Stay Sharp is independent and not affiliated with the FSMTB or the MBLEx.
Make a QR code for your booking link, page, or menu. Members can change where it points anytime without reprinting.
Generate a clean, on-brand QR code for any link and download it for your flyer, table, or window. Fixed codes are free. Founding Members get editable codes that live on kneadypeople.com, so you can repoint a printed code to a new destination whenever you like and see how many times it's been scanned.
Log daily aches on a 0–10 scale and see the trends over time so you catch problems early.
An end-of-day check-in. Name the spots you're tracking, rate each 0–10, and over weeks and months the tool points out trends ("wrist trending up over the last 3 weeks"). For practitioners who want a long view of their own body.
Log the sessions you trade with peers. See who you've worked with, when, and the running balance.
Every practitioner trades, and the math gets fuzzy fast. Log each trade as it happens, see your history with each peer, and keep a running balance so nobody's quietly carrying the other. Includes session notes and an at-a-glance "who owes whom" view.
Describe your week in plain language and get a shareable image of your availability.
Say your week the way you'd say it out loud: "Mon and Wed 10–4, Tuesday by appointment, Friday off." The tool reads it, lays it out as a week map in your brand, and gives you a shareable PNG for Instagram, email, or anywhere a client might be looking.
Your own page at kneadypeople.com/me/your-name. A link-in-bio for bodyworkers, with built-in SEO.
A link-in-bio mini-site built for bodyworkers. Headshot, bio, modalities, booking link, custom links, socials, all on a designed page that lives on kneadypeople.com, so every page adds to the community's shared SEO. Unlike a generic link page, it's built around the kind of work you do.
Map the local businesses worth knowing, referral partners and marketing partners alike, in one search.
Enter your address and a radius, then pick categories: chiros, PTs, and primary care for clinical referrals; nail salons, gyms, and yoga studios for marketing partnerships; hotels, condo buildings, and senior living communities where your clients stay and live. Or type your own search. Save the ones worth approaching into lists, track where each conversation stands, and draft outreach in the Studio.
Plan the capital and monthly burn to open a multi-room clinic with employees.
For practitioners going beyond solo practice. Model the startup capital (build-out, equipment per room, licenses, software setup, marketing launch) and the monthly burn (rent, payroll, insurance, supplies). Outputs total investment needed, monthly break-even revenue, and the sessions-per-week target across N rooms.
A private community built by a massage therapist, for massage therapists and bodyworkers in any kind of hands-on work. Nothing here is sold to advertisers, and there's no feed deciding what you see. It's the people who do this work, talking shop: pricing, scope, retention, burnout, and the weird middle parts of running a practice.
✓Spaces for every corner. General, Announcements, Practice, Modalities, and more, each with its own feed.
✓Host your own space. Members can start and run a space of their own, around a modality, a city, or a niche.
✓Posts, comments, reactions, and DMs. Long threads or quick takes, with images, and direct messages when it's one-to-one.
✓Events and live calls. Office hours, AMAs, the occasional workshop. RSVP, join live, or watch the recording later.
✓Your data stays yours. No ads, and nothing tracked for profit.
Built for the work✦Built by one of us✦Tools that earn their keep✦For people who knead it✦
Built for the work✦Built by one of us✦Tools that earn their keep✦For people who knead it✦
Built for the work✦Built by one of us✦Tools that earn their keep✦For people who knead it✦
Built for the work✦Built by one of us✦Tools that earn their keep✦For people who knead it✦
11 / Pricing
Free, or $15.
The tools stay free. A founding membership is $15/mo or $150/yr, and that rate is yours for as long as you stay. When founding closes, it goes to $20/mo.
Free, forever
Free Tier
Every tool is free. Creating an account takes a minute, and it also gets you the basic directory listing and the Community commons.
$0/ always
✓The full free toolbox — Session Timer, Breath Break, Haiku Generator, Content Calendar, SOAP Notes, Rate Raiser, Review Cards, Testimonial Request, Stay Sharp + five more
✓Community commons — read and post in Table Talk, read Announcements. Free accounts are full members of the conversation.
✓Basic directory listing — name, modality, city, pin on the map
✓Kneady News weekly + full podcast catalog when it launches
